ADEOLA JOSEPH ADEBAYO

Creative Director | Brand Designer | Art Director | Fine Artist & Sculptor
Lagos Island, NG.

About

Highly innovative Creative Director and Brand Designer with over 12 years of progressive experience, adept at leading creative teams to develop impactful brand identities, editorial designs, and multimedia campaigns across diverse platforms. Expertly combines strategic vision with hands-on execution, leveraging advanced tools including Generative AI to optimize design efficiency and quality. Seeking international opportunities to apply a unique blend of artistic foundation and cutting-edge design leadership, with visa sponsorship welcome.

Work

Crownbay Creatives
|

Creative Director

Lagos, Lagos, Nigeria

Summary

Led creative direction and production for brand identities and marketing campaigns, driving innovative design solutions for diverse clients.

Highlights

Directed comprehensive creative strategies and production of brand identities, marketing materials, and visual campaigns for a diverse client portfolio.

Developed innovative design solutions, ensuring precise alignment with client objectives and overarching brand strategies.

Maintained rigorous brand integrity and visual consistency across all communication outputs, enhancing client market presence.

Integrated advanced Generative AI tools to significantly accelerate ideation processes and improve overall design efficiency and quality.

Managed key client accounts including Vicks VapoRub (P&G), MonalisaCode, Property Mart, and various PWC-affiliated brands, consistently delivering high-impact results.

Artivity Cornfield Limited
|

Creative Director

Lagos, Lagos, Nigeria

Summary

Directed creative vision and production of artworks and marketing materials, ensuring consistent brand integrity and quality for clients.

Highlights

Led creative direction and production of compelling artworks and marketing materials, driving brand recognition and engagement.

Developed and implemented innovative design solutions, consistently meeting and exceeding client objectives and strategic goals.

Ensured the highest standards of brand integrity and visual quality across all visual communication outputs, enhancing market perception.

Managed creative projects from concept to completion, delivering impactful results within budget and timeline constraints.

First Marketing Services Ltd
|

Art Director / Graphics Manager

Ikeja, Lagos, Nigeria

Summary

Directed a team of designers to produce cohesive marketing and corporate brand materials, significantly improving brand visibility.

Highlights

Directed a team of 5+ designers, overseeing the production of cohesive marketing and corporate brand materials.

Designed and executed innovative creative concepts that measurably improved brand visibility and market penetration.

Delivered impactful visual campaigns for major corporate clients and successful product launches, driving significant engagement.

Managed end-to-end graphic design projects, from initial concept to final delivery, ensuring alignment with strategic objectives.

Mailexpress Communications Ltd
|

Creative Director

Nigeria

Summary

Directed national brand identity development and CMS integration, leading training and overseeing high-profile publicity materials.

Highlights

Managed the development of national brand identity and integrated Content Management Systems (CMS) to enhance digital presence.

Led a comprehensive training program for in-house graphics artists, significantly elevating team skill sets and production quality.

Oversaw the creative presentation of high-profile national publicity materials for the Office of the Special Assistant to the President on Public Affairs.

Ensured visual consistency and strategic alignment across all national communication initiatives.

Purple Moments Ltd (Monalisa Magazine)
|

Art Director / General Manager

Victoria Island, Lagos, Nigeria

Summary

Directed design teams and established creative and editorial standards, managing all aspects of magazine production for Monalisa Magazine.

Highlights

Directed design teams, establishing and enforcing creative and editorial standards that elevated Monalisa Magazine's aesthetic and market appeal.

Managed comprehensive photo shoots, magazine template design, layout, and production aesthetics, ensuring high-quality output.

Oversaw the entire production process, from conceptualization to print, delivering impactful and visually appealing magazine issues.

Collaborated with editorial teams to translate content into compelling visual narratives, enhancing reader engagement.

Green Hue Consult Ltd — Leadership Newspaper Group
|

Creative Assistant

Abuja, Abuja Capital Territory, Nigeria

Summary

Designed print and digital campaigns for national brands, developed templates, and mentored junior designers.

Highlights

Designed impactful print and digital campaigns for prominent national brands, including Nigerian Tribune and Capital Assurance Plc, driving brand visibility.

Developed standardized templates for magazines and brochures, streamlining design processes and ensuring brand consistency.

Mentored junior designers and interns, contributing to their professional development and enhancing team capabilities.

Contributed to the successful execution of multiple high-profile marketing initiatives, supporting overall campaign objectives.

Timbuktu Media
|

Assistant Head, Graphics

Lagos Island, Lagos, Nigeria

Summary

Developed award-winning newspaper layouts and editorial visuals for NEXT, co-leading design output recognized as Best Designed Newspaper in Nigeria.

Highlights

Developed award-winning newspaper layouts and compelling editorial visuals for NEXT and NEXT on Sunday, enhancing reader experience.

Co-led design output that was recognized as the 'Best Designed Newspaper in Nigeria' in 2010, affirming high standards of design excellence.

Collaborated closely with editorial teams to ensure visual content effectively communicated news and features.

Contributed to the overall aesthetic and professional presentation of a leading national publication.

The Guardian Newspapers
|

Visualizer / Graphics Designer

Lagos, Lagos, Nigeria

Summary

Designed newspaper and magazine layouts, handled image treatment, and contributed to one of Nigeria's most respected national newspapers.

Highlights

Designed diverse newspaper and magazine layouts, ensuring visual appeal and readability for a broad audience.

Executed precise image treatment and visual refinement, enhancing the overall quality and impact of published content.

Contributed significantly to one of Nigeria's most respected national newspapers throughout a 5-year tenure, maintaining high journalistic and design standards.

Collaborated with editorial and production teams to meet tight deadlines while upholding design excellence.

Ifako International Secondary School
|

Art Teacher

Lagos, Lagos, Nigeria

Summary

Taught art fundamentals and prepared students for external examinations, fostering creative development.

Highlights

Taught foundational art principles and techniques to secondary school students, fostering creativity and artistic skill development.

Prepared students effectively for external art examinations, contributing to their academic success in the arts.

Developed engaging lesson plans and instructional materials to enhance student learning and participation.

Provided individualized feedback and guidance to students, supporting their artistic growth and confidence.

Education

La Plage Meta Verse

International Executive Diploma

Entrepreneurship & Entrepreneurial Studies

Yaba College of Technology
Lagos, Lagos, Nigeria

HND - Upper Credit

Fine Art (Majored in Sculpture)

Grade: Upper Credit

Yaba College of Technology
Lagos, Lagos, Nigeria

National Diploma

Fine Art

Awards

Best Designed Newspaper in Nigeria

Awarded By

NEXT Newspapers, Timbuktu Media

Awarded for exceptional design and layout of the newspaper, recognized nationally for design excellence.

NYSC Governor's Award

Awarded By

Delta State

Received prestigious recognition from the Delta State Governor during National Youth Service Corps.

Eagle Scout Award

Awarded By

Nigeria

Achieved the highest rank in the Boy Scouts of Nigeria, demonstrating leadership and civic responsibility.

Languages

English

Skills

Design & Production Software

Adobe Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Cinema 4D, CorelDraw.

Web & Productivity Tools

WordPress, Elementor, Microsoft PowerPoint, Excel, Word.

Generative AI

Midjourney, Adobe Firefly, ChatGPT, DALL-E, Grok.

Core Competencies

Brand Strategy & Visual Systems, Art Direction & Creative Leadership, Editorial & Magazine Design, Multimedia & Campaign Production, Team Training & Designer Development, Print & Digital Content Development, Photo Direction & Brand Execution, Corporate & Sports Branding.